Description

Responsibilities:

• Lead the development and enhancement of digital products (website and mobile app), coordinating cross-functional teams
• Prioritize product initiatives in line with business strategy and manage the product backlog
• Monitor product performance, analyze impact, and collect feedback for continuous improvement
• Plan and align team activities to ensure timely delivery
• Own and maintain the product backlog
• Ensure stable operation and continuous improvement of key digital features
• Collaborate with analysts to define product metrics and measurement frameworks
• Work with system analysts to develop clear and actionable business requirements
• Gather and prioritize feature requests from stakeholders and users
• Initiate and manage documentation (BRD, UX/UI, technical specs)
• Support testing processes and ensure timely bug resolution
• Participate in product releases and post-launch feedback collection
• Coordinate across IT, marketing, loyalty, and external partners
• Ensure delivery of product initiatives aligned with business goals

Requirements:

• Degree in Marketing, Digital, E-commerce, or related field
• 2–3 years of experience in digital products / product or project coordination
• Understanding of user journeys and conversion funnels
• Basic knowledge of analytics tools (e.g., GA4)
• Ability to interpret product metrics
• Strong communication and stakeholder management skills
• Experience working with cross-functional teams
• Familiarity with tools such as JIRA, Miro, DevOps
• Analytical mindset and result-oriented approach
• English — Advanced