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The Air Astana Team
Description
ONLY SUBCONTRACTOR NEEDED The scope of Services for SEO
- Tracking and
monitoring SERP rankings
- Analysis of
competitive content and analysis of the structure of competitors' sites.
Identifying competitors in the client's niche, identifying and analyzing their
SEO strategies.
- Collecting
and Clustering keywords, identifying keywords that would attract more traffic
if relevant pages were created
-
Recommendations for adding new landing pages
- Improving
website indexing
- Checking for
duplicate, partially duplicated and useless pages in Google
- Fixing
unnecessary redirects
-
Recommendations for the implementation of structured data
- Optimization
of the interlinking scheme
- Handling
problems reported in Google Search Console.
-
Recommendations for optimizing images and recommendations for optimizing
titles, meta descriptions, <H1> headers of existing and new pages
- Creating
metadata templates for product pages and non-priority pages: title, description,
<H1> headers
- Content
writing for new and existing blog post landing pages including LSI keywords
- Monthly
content plans and interlinking scheme recommendations
- Key on-page
SEO checks on a regular basis and monitoring website traffic in Google
Analytics
- Build a
strong backlink profile based on the backlink profiles of successful
competitors
- Link
Building: outreach, i.e. getting backlinks from relevant, trustworthy blogs and
news sites
- Link
Building: Backlinks from relevant, trustworthy forums
- Link
building: natural backlinks from blog comments
- Experiments
with meta tags and titles, with content, with different types of backlinks
- Weekly and
monthly reports
LOCATION
Almaty , Kazakhstan
Part time
Closing date: 25-Aug-2020